- Posted by Admin
- On February 5, 2018
- 0 Comments
- cpg industry, food labeling, Ingredients, Potassium, Sodium
By: Megan Edison, Miami University Ohio
Consumers are becoming more and more conscious about what is in the foods that they eat. However, not everyone is aware of how to read food labels or ingredient lists, which may lead to misconceptions and confusion among the public. Many ingredients have large scientific names, like sodium aluminum phosphate, maltodextrin, and monosodium glutamate, which may seem off-putting to the consumer and may raise a red flag when unsure of what the term means. This then influences the consumer’s choices and alters what food is being purchased. To try and reduce any misconceptions, NuTek Food Science has created a petition to request the FDA to allow “potassium chloride” to be labeled by the more common name “potassium salt” (IFT, 2016).
Since being introduced in 2016, many large food manufacturers have showed their support for the alternative naming. Some of these organizations include Nestle, Unilever, and Campbell Soup (Watson, 2018). Potassium chloride is a salt replacer, providing a salt-like flavor, and also plays a role in the texture and shelf life of foods (Cargill, 2018). It is safe to eat, as recognized by the Food and Drug Administration, and has low toxicity to humans (Cargill, 2018). However, because of the use of the scientific name on packaging, many consumers are hesitant to purchase foods with potassium chloride on the label, which is why NuTek has petitioned for the ability to label the ingredient in words more consumers understand and recognize, (i.e., “potassium salt.”)
Potassium chloride can be found everywhere; from cereal, to frozen foods, to even meats and baby formulas (Cargill, 2018). Since some consumers are unknowingly associating chloride to chlorine or other chemicals, NuTek hopes that this alternative naming will improve consumer understanding (IFT, 2016) and deter from misconceptions about the ingredient.
Cargill. (2018). Potassium chloride & food FAQs. Cargill. Retrieved from: https://www.cargill.com/salt-in-perspective/potassium-chloride-food-faqs
IFT. (2016). NuTek petitions FDA to allow potassium chloride be labeled as potassium salt. Institute of Food Technologists. Retrieved from: http://www.ift.org/food-technology/daily-news/2016/july/06/nutek-petitions-fda-to-allow-potassium-chloride-be-labeled-potassium-salt.aspx
Watson, E. (2018). Nestle USA backs potassium salt petition. Food Navigator USA. Retrieved from: https://www.foodnavigator-usa.com/Article/2018/01/13/Nestle-USA-backs-potassium-salt-petition2